Jay-z is a wild performer and a successful business man. Here are some valuable tips that he discovered on his journey.

Foto by NRK P3

For those not aware of who Jay-z is, he stormed onto the rap music scene in the late 90′s. He’s been CEO of Def Jam and founded Roc-a-fella. He launched Rihanna and made Beyoncé a star.

He knows what personal branding is about:
In an interview, he stated that “my brands are an extension of me. They’re close to me. It’s not like running GM, where there’s no emotional attachment”.

Here’s another great article on startup tips from his songs. Cool read.