This is the time of year when business leaders from around the world get together in Davos with politicians, bankers and the odd celebrity to discuss the economic future of our planet.

It’s great for media sound bites, trend analysis and networking and a bit like the Oscars for big company CEO’s but without, well, the Oscars. It even used to be motivating for the less worthy masses to follow. But, somehow, no longer.

You see, the problem with Davos is that it’s the gathering of gatherings for leaders of ‘big’. Big businesses, big banks and big government. Yet today is about small. If we should have learnt one thing from the recent economic meltdown it’s that anything big tends to be self serving and the opposite of innovative.

The world needs innovation. And disruptive innovation almost always comes from lone entrepreneurs and new startups. That’s not Davos. So Davos increasingly looks like that aging nightclub for equally aging rockers. Fun if you’re an aging rocker but a bit irrelevant and cringey for everyone else.

Perhaps the World Economic Forum should change its remit and ensure that next years get together is led by innovative startup entrepreneurs and disruptive scientists with their views on life. Smack them up against political leaders, economic gurus and, of course, Bono. My money would be on this lot setting the world to rights – the 21st Century way. But that’s just my view.